A Comprehensive Overview to Global Cycling Helmet Industry 2023

As people's concerns about their safety and well-being while bicycling grow, cycling helmets are becoming increasingly visible worldwide. Cycling helmets are made to protect a cyclist's head while riding to lessen the effects of accidents. The primary goal of a helmet is to prevent head injuries in the event of a bike fall. Helmets are divided into three categories based on the cyclist's riding style: road bike helmets are well-ventilated, light, and aerodynamic. Helmets for mountain bikes are well-ventilated and cover the back of the head. Recreational bike helmets offer fundamental protection and are a practical option. Different sizes of cycling helmets offer greater safety for cyclists.

 

In this post, HuaceSports will provide an in-depth analysis of the global cycling helmet industry in 2023, exploring market dynamics, emerging trends, and the competitive landscape within this industry.

 

A Brief Overview at Global Bike Helmet Market

 

The bike helmet market is estimated to grow at a CAGR of 5.91% between 2022 and 2027. The size of the market is forecast to increase by USD 325.36 million. The growth of the market depends on several factors, including the rising number of mountain bicycle clubs and events, the rise in government initiatives promoting cycling, and the growing prominence of biking as an outdoor recreational activity. 

 

The industry is also witnessing an experiencing rising trends due to an increasing public preference for cycling as a means of maintaining fitness. This trend not only helps lower obesity rates but also boosts overall health, subsequently driving the demand for safety equipment and attire. Government initiatives promoting bicycle safety equipment have further bolstered the market, with regulations now making helmet use obligatory. Environmental concerns are also contributing to a surge in the number of global cyclists.

 

Major Bike Helmet Market Trends

 

Due to the growing popularity of riding as a form of exercise to reduce obesity and enhance health, the market for bike helmets is expected to expand. Recognizing the role of growing sustainability concerns in promoting cycling worldwide is also critical. Factors such as increased disposable income, heightened purchasing power, burgeoning bicycle riding activities, along with increased bicycle sales, are all expected to catalyze the sale of cycling helmets over the forecast period, leading to an expansion of the bike helmet market share.

 

Expanded application areas for cycling helmets

 

Cycling helmets are no longer simply a safety measure but have become a key part of everyday transportation and sporting ventures alike. In 2022, the daily transportation segment held a significant share of the Bike Helmet market due to the growing concern about rider safety and the introduction of regulations that mandate the wearing of helmets by on-road cyclists. This has fueled market expansion and set a trend that shows no sign of declining.

 

It's anticipated that the sport and adventure segment will exhibit accelerated growth during the forecast period that extends up to 2028. This projection is largely attributed to the increasing popularity of adventure sports, where the thrill-seekers are continuously on the lookout for protective gear that matches their daredevil spirit. Consequently, the sports/adventure category is expected to register a higher Compound Annual Growth Rate (CAGR) throughout the forecast period.

 

Increasing cycling tournaments worldwide

 

The international sports landscape has been witnessing a steady uptick in the number of cycling tournaments over the years. Iconic races like the Tour De France have gained more prominence, and several new competitions have made their way onto the global stage. This surge in cycling events has increased the demand for bicycles globally, with many countries stepping up their production to meet this growing demand. This trend is projected to act as a major growth catalyst for the cycling helmet market.

 

Increasing innovative and competitive cycling helmets

 

Market-leading companies in the cycling helmet industry are constantly exploring innovative enhancements for their products. From LED indicators to water-resistance, they are introducing a plethora of new features aimed at making the helmets more attractive to the consumers and increasing their utility. This innovation-driven approach has led to heightened competition among these key players, pushing them to continuously expand their product portfolio. The end goal is clear - to extend their reach, consolidate their market position, and drive their business growth in the fast-evolving cycling helmet market.

 

Rising demand for customized cycling helmets

 

A rising trend in the cycling helmet market is the growing demand for personalized options. This trend is especially notable among corporate clients, associations, and clubs who are expressing a desire for tailored cycling helmets. This level of personalization includes various aspects such as designs, colors, names, branding, and readily available raw materials suitable for different types of bike helmets. In the past half-decade, developed regions like the Americas and Europe have seen an increase in the demand for such bespoke products. This preference for custom items, including cycling helmets, is also gaining traction in emerging markets such as China and India.

 

Increasing popularity of e-bike helmet

 

The E-Bike Helmet market has seen significant growth in recent years, driven by increased demand for its products and services.

 

With rising consumer interest in electric bicycles coupled with growing concerns around rider safety, the demand for helmets designed specifically for E-Bike riders has surged in recent years. Advancements in helmet technology and design have also played a critical role in driving market growth, with manufacturers focusing on offerings that deliver top-tier protection from impact while also providing optimal ventilation and comfort.

 

Dominant Bike Helmet Manufacturers and Brands

 

Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Bike Helmet market grow even more. Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the Bike Helmet industry to benefit clients and increase the market sector. Major players in the Bike Helmet market, including Dorel, Specialized, Trek Bicycle, Merida, Giant, ABUS, Mavic, Scott Sports, KASK, MET, OGK KABUTO, Uvex, POC, Urge, Orbea, GUB, LAS helmets, Strategic Sports, One Industries, Limar, Fox Racing, Lazer, Louis Garneau, Moon Helmet, Rudy Project, Shenghong Sports, HardnutZ, SenHai Sports Goods, are attempting to increase market demand by investingin research and development operations.

 

Bike Helmet Market Drivers and Restraints

 

Drivers and restraints are often used in research reports to analyze and assess the factors that might either favorably or adversely affect a specific industry, market, or technology. These drivers and restrictions give insight into the report's subject's prospective development or limitations. Let us define drives and restrictions in this context:

 

Drivers of bike helmet market

 

Cycling has become one of the most popular trends over the years, as the most preferred form of exercise in linen with the surge in obesity and other diseases worldwide. Rising environmental concerns also foster the number of cyclists across the globe, which in turn has elevated the sales of a variety of bike helmets. Apart from this, strict laws pertaining to the use of bike helmets will further enhance the market size in the following years.

 

Growing Concern for Safety

 

With an increasing emphasis on personal safety and well-being, more individuals are prioritizing their protection while engaging in physical activities. This trend has propelled the demand for bike helmets as people recognize the importance of safeguarding themselves against potential accidents and head injuries.

 

The market for helmets may be threatened by a disregard for individual security and a lack of knowledge about traffic safety. But an increase in riders participating in riding competitions, a rise in income, and stricter regulation of road safety can open opportunities for the global market. Cycling helmets are special safety gear designed to fit the human skull. Therefore, when it comes to bicycle helmets, one size truly does fit all.

 

Market Demand

 

One of the primary drivers of the bike helmet market is increasing market demand. This demand can be attributed to growing awareness about the safety concerns associated with cycling. Urbanization and changing lifestyle trends towards fitness and sports activities are also contributing to the rising demand for bike helmets. Additionally, with the increasing popularity of bike-sharing programs in cities globally, the demand for helmets has surged, thus driving the market.

 

Technological Advancements

 

Technological advancements play a vital role in driving the bike helmet market. Development of smart helmets, equipped with features such as integrated sensors, Bluetooth connectivity, heart rate monitors, built-in speakers, and navigation systems, are boosting consumer interest. Furthermore, advancements in materials and design for improved safety and comfort have greatly contributed to the market expansion.

 

Government Policies

 

Governments worldwide are becoming stricter about mandating that cyclists wear helmets. The cycling helmet market has grown significantly as a result of this. Government policies and regulations mandating the use of bike helmets in many countries are a significant driver for the bike helmet market. For instance, in some jurisdictions, helmet laws for children and adults alike have been enacted to enhance road safety. These policies not only increase the awareness of safety but also enforce the use of helmets, thus driving the market growth.

 

Economic Factors

 

Economic factors, including increased disposable income among consumers and improved economic conditions, are propelling the bike helmet market. With more disposable income, consumers are more likely to invest in quality helmets, which often provide better protection and come with advanced features. Additionally, as economies grow, governments are more likely to invest in cycling infrastructure, which in turn encourages more cycling and thus more helmet usage.

 

Environmental Considerations

 

Finally, growing environmental consciousness is driving the bike helmet market. As people become more aware of the environmental impacts of motorized transportation, many are turning to cycling as a more sustainable alternative. This shift towards more environmentally friendly modes of transport is expected to lead to an increase in the use of bike helmets, further driving market growth.

 

Restraints of bike helmet market

 

Restraints are factors that hinder or limit growth, development, or adoption within an industry or market. They can include:

 

Regulatory Barriers

 

In the bike helmet market, regulatory barriers can pose significant restraints. For example, different countries have different safety standards for helmets. Manufacturers must comply with each of these varying standards to sell their products, which can lead to increased production costs. Similarly, strict regulations surrounding the manufacturing process or the materials used in helmets can limit the expansion and growth of the market.

 

Economic Downturn

 

An economic downturn is a significant restraint on the bike helmet market. During times of recession or financial instability, consumer purchasing power decreases. Non-essential items, which can often include items like bike helmets, are among the first to be impacted as consumers tighten their budgets.

 

Technological Limitations

 

Technological limitations can also serve as a restraint. While advancements in technology can drive the bike helmet market, the limitations can hinder its growth. For instance, the high cost of implementing new technologies into helmets can increase the final price for consumers, which may deter potential buyers. Also, technological failures, like malfunctioning smart helmet features, can discourage consumer trust and adoption.

 

Competitive Pressure

 

Competitive pressure can act as a double-edged sword. While competition can stimulate innovation and growth, it can also limit the success of certain players within the market, particularly those that cannot match the pace of innovation or compete on price. In the bike helmet market, established players with considerable resources can sometimes dominate, making it difficult for newer or smaller businesses to gain a foothold.

 

Social and Cultural Factors

 

Social and cultural factors can act as significant restraints. For example, in some cultures or social groups, wearing a helmet may not be considered "cool" or socially acceptable, limiting the adoption of bike helmets. Additionally, the perception that cycling is unsafe may discourage people from cycling altogether, which in turn affects the bike helmet market negatively.

 

Resource Constraints

 

Finally, resource constraints can hinder growth in the bike helmet market. This could include a shortage of raw materials required for production, a lack of skilled labor, or insufficient manufacturing capacity. Environmental concerns may also lead to restrictions on certain types of materials, forcing manufacturers to find alternatives, which can be costly and time-consuming. This, in turn, can slow down production and limit market growth.

 

In order to give a thorough picture of the topic and its possible opportunities and challenges, it is essential to analyze both drivers and restricting factors in a research report. Stakeholders may make educated judgments and establish effective market strategies by taking these aspects into account.

 

Types of Bike Helmet Available in The Market as of 2023

 

The Bike Helmet market segmentation, based on Type, includes road helmet, sports helmet, and MTB helmet. In 2022,the road helmet segment held the biggest market share. Major market legislation that mandates the use of helmets during regular travel has accelerated the segment's growth and development in the majority of nations. The industry's growth would also be accelerated by market rules requiring helmet manufacturers and producers to supply lightweight and safer goods. But during the forecast period, which is anticipated to end in 2028, the sports helmet category is anticipated to record the greatest CAGR. The rise of the international segment is being driven by the expanding market demand for athletic activities, particularly in developed nations.

 

Based on Product Types the Market is categorized into Below types that held the largest Bike Helmet market share In 2022.

 

• Road Helmets
• Mountain Bike Helmets
• Urban or Commuter Helmets
• BMX Helmets
• Time Trial or Aero Helmets
• Enduro Helmets
• Kids' Helmets
• Multi-use Helmets
• Smart Helmets

 

Regions that Are Leading the Bike Helmet Market

 

The North America Bike Helmet Market dominated this market in 2022 (45.80%) because more and more cycling competitions and championships are encouraging people to buy bicycles. For instance, the USA hosts numerous renowned cycling competitions, such as the USA Cycling Elite BMx National Championships and Race Across America.

 

Throughout the entire forecast period, Europe is expected to maintain its dominant market share. Cycling helmet demand is increasing in Europe due to increased cycle production brought on by the industry's strong players and a shift toward more environmentally friendly modes of transportation. The European road cycling championships and the demand for cycling helmets for a secure and improved cycling experience are also aiding the growth of the cycling helmet market in the European region. The market growth is likely to be boosted by the increasing acceptance ofbicycles as a mode of transportation in many of the countries in this region.

 

Further, the major countries studied in the market report are the US, Canada, German, France, the UK, Italy, Spain,China, Japan, India, Australia, South Korea, and Brazil.

 

On the basis of region, the market is divided into into some main areas including North America, Europe, Asia Pacific, South America, and Middle East& Africa:

 

• North America (United States, Canada and Mexico)
• Europe (Germany, UK, France, Italy, Russia and Turkey etc.)
• Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
• South America (Brazil, Argentina, Columbia etc.)
• Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

 

Recent Developments and Future Forecast

 

Recent advancements in manufacturing technologies have enabled various novel conceptual ideas and designs of bicycle helmets, which are previously deemed impracticable due to complexities in structures and materials, to become feasible.

 

Recent Developments

 

Technological advancements have aided market participants in introducing smart helmets to the market.

 

Smart helmets have advanced features that assist riders in riding safely and efficiently while avoiding road accidents. GPS connectivity, tracking systems, cameras, voice assistance, Bluetooth connectivity, Wi-Fi connectivity, and emergency buttons are among the features of smart helmets. Smartphones can communicate with smart helmets. This allows the rider to make, accept, and reject phone calls. Smart helmets will also help to reduce head injuries in traffic accidents. As a result, introducing multi-functional smart motorcycle helmets will provide the market with lucrative growth opportunities.  

 

In 2022, Royal Enfield partnered with the non-profit organization Helmet for India. With its list of collaborations and partnerships, the Royal Enfield company is currently focusing on merchandise and riding gear for road safety promotion. This collaboration will raise public awareness about the importance of wearing a helmet to protect themselves from hazards such as accidents.

In 2021, Telstra and Arenberg, a Sydney-based cycling brand, collaborated to create a prototype 5G connected helmet. This will improve cyclists' on-road safety.

 

Berlin's innovation hub, nFrontier, has unveiled a groundbreaking bicycle helmet prototype called PYLO, marking the first time that cutting-edge digital, safety, design, and manufacturing technologies have been integrated into a bike helmet. The helmet's shell, crafted using 3D-printed nylon, is specially designed to absorb impact significantly more effectively than traditional mass-market polystyrene helmets. The PYLO helmet incorporates a host of never-before-seen features in the industry, combining key elements of automotive safety and driver assistance technologies. This includes the integration of advanced high-tech safety mechanisms such as LIDAR radar sensors, 3D immersive sound, LED light indicators, and a revolutionary Face Shield Airbag. Additionally, it comes with a Smart 360°Surround Safety System and a versatile, 3D-knitted insert, underscoring its comprehensive approach to safety and design.

 

Future Forecast

 

The future of the bike helmet industry appears promising, with several key trends and developments expected to shape the landscape.

 

Technological Advancements - The integration of technology into bike helmets is expected to continue, with more sophisticated smart helmets becoming increasingly prevalent. As technology continues to evolve, we can expect to see advancements such as augmented reality for navigation, advanced crash sensors for detecting accidents and alerting emergency services, and improvements in connectivity features.

 

Material and Design Improvements - Future bike helmets will likely be even lighter and more comfortable, thanks to advancements in materials and design techniques. The use of eco-friendly, sustainable materials may also increase, in line with the growing trend towards environmental sustainability.

 

Growth in Emerging Markets - Developing regions, particularly in Asia and Africa, present significant growth opportunities for the bike helmet industry. As economic conditions in these regions improve, and as more people take up cycling for commuting and recreation, the demand for bike helmets is expected to rise.

 

In Summary

 

Cycling becomes more and more popular for recreation, exercising and commuting in many countries. As we look towards the future of the global cycling helmet industry, we see a landscape full of promise and potential. Driving this progress are key factors such as significant technological advancements, stringent safety regulations, and evolving consumer preferences.

 

With promising expansion opportunities in emerging markets like Asia and Africa, and the prospect of collaborative partnerships paving the way for further advancements, HuaceSports and others in the cycling helmet industry are poised to ride a wave of growth and innovation in the coming years.